Let us create a 3D eBook for you!
Let us create a 3d Digital eBook for you! DigyCat.com

How to Create an Amazing Author Website


Without a website, an author is unknown.
Without a website, an author sells fewer books.
Without a website, an author has limited web presence.
Without a website, an author has limited media presence.
Without a website, an author can't maximize his or her creativity, expertise and talent.

You get the point. An author website is crucial. But too often, authors are simply told to set up a website, yet rarely are they given specific tips on how to make it AMAZING. This article will offer several key elements for successful author websites, in addition to various links to existing author websites that personify those elements.

But before you begin designing your website, remember WHY authors create websites:

*To sell books and/or products
*To be viewed as experts
*To accumulate fans
*To maintain a baseline of all marketing communication
*To be easy to get in touch with
*To maximize their web and media presence

While there are many other goals specific to each author, each of the above goals is paramount in ALL author websites. And if you want to accomplish these goals, consider some of the following tips.

URL
Obtain a domain name such as www.yourname.com or www.yourtitle.com. It should be easy to remember and, more importantly, consistent with you and your work. Also, when you get the website up and running, use the email address yourname@yourname.com. Anything else doesn't look professional. And for the love of God, don't use an AOL or Yahoo account.

AMAZING AUTHOR WEBSITE #1: www.sethgodin.com

Pictures
Let's face it: people judge books by their covers. In fact, according to Amazon.com, customers are four times as likely to purchase books if they can see the cover art. So be sure to include images all over your site. And, include a few high resolution, downloadable pictures of YOU, as well. Book buyers love putting the author's face with the book. And this will make it easy for other people to cut and paste those pictures on their sites and promote you, your work and your website.

AMAZING AUTHOR WEBSITE #2: www.gitomer.com

Payment Options
Make sure your books are available for purchase on Amazon.com. Even though the friendly people at Amazon take a whopping 55% of every book you sell, there IS a credibility issue there. Customers like the idea that your book is available on Amazon. Also, consider having Paypal or a shopping cart as additional payment options. It may seem repetitive, but it does make your books easier to buy.

AMAZING AUTHOR WEBSITE #3: www.antion.com

Related Writings
Most authors write articles, special reports and other publications related to their area of expertise. On your site, make these publications FREE to the public for reading and downloading. Be sure to include a quick byline and reference to your books at the end of each publication. Now, many Internet experts will disagree with this idea. They say "never give anything away for free." I say: give value first, show people your work is incredible and turn them into fans. Then you will keep them around forever.

AMAZING AUTHOR WEBSITE #4: www.hellomynameisscott.com

Community Builders
You need to create community via your website. This is the number one way to accumulate fans. Publish a blog, ezine, a newsletter, message board or link exchange on your site. And make sure people see a link to your "community builder" on every page.

AMAZING AUTHOR WEBSITE #5: www.bob-baker.com

Media Room
This page will include most of your downloadable pictures, biographical information, press releases, media appearances, personal FAQ's and possible interview questions. The purpose of this page is to make it easy for people from the media to interview you, promote you and write articles or reviews about your work.

AMAZING AUTHOR WEBSITE #6: www.parapublishing.com

Testimonials/Reviews
Have you ever purchased a book solely based on a review? I know I have. And third party endorsements show - don't tell - that your work is valuable to the reader. So, try to spread these testimonials throughout the website, or even consider having a whole page of just reviews.

AMAZING AUTHOR WEBSITE #7: www.jeffreymagee.com

Contact Information
Readers like the idea of emailing, calling or contacting the author personally. Even if you can't respond to every single inquiry, it's still important to be accessible. Too many authors are stereotyped as being unapproachable. So, make this contact information visible in the same spot on every single page.

AMAZING AUTHOR WEBSITE #8: www.drphil.com

Samples
Excerpts from your books and sample chapters are perfect ways to share your writing with people who come to your site. This is an especially effective way to sell books, because after reading a snippet of your work, people will want more. I suggest offering the first chapter or two of your book(s) as a downloadable PDF. And don't forget to include a short note with a link to the sale page at the end of the sample!

AMAZING AUTHOR WEBSITE #9: www.fredgleek.com

Related Services
Most authors are also speakers, workshop leaders or seminar hosts. This occurs for several reasons. First of all, books don't pay the bills (unless you're JK Rowling). Secondly, speaking validates the author's expertise and promotes his or her books. Thirdly, speaking has the potential to pay significantly more money that writing; especially if your work is well known. So, spend some time organizing your writings into modular speaking programs that offer additional value beyond a book. Then position those speaking services on your site on a page called "Speaking Engagements" or "Public Appearances."

AMAZING AUTHOR WEBSITE #10: www.life-after-college.com

It's a lot of work to create an amazing author website. But the bottom line is, if you don't exist on the web, you don't exist at all.

2005 All Rights Reserved.

Scott Ginsberg is a professional speaker, "The World's Foremost Expert on Nametags" and the author of HELLO my name is Scott and The Power of Approachability. He helps people MAXIMIZE their approachability and become UNFORGETTABLE communicators - one conversation at a time. For more information contact Front Porch Productions at http://www.hellomynameisscott.com.


MORE RESOURCES:

Book Marketing - Google News

This RSS feed URL is deprecated

This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

Storiad: a new digital chapter for the book industry - The Sociable


The Sociable

Storiad: a new digital chapter for the book industry
The Sociable
To modernize book marketing, Storiad has combined the essential aspects of a successful campaign with an easy-to-use platform. It allows authors and publishers immediate access to campaign planning, market research, budgeting, professional networking, ...

Local author inspired by St. Augustine Distillery building talks new book, writing in Jax - Jacksonville Business Journal


Jacksonville Business Journal

Local author inspired by St. Augustine Distillery building talks new book, writing in Jax
Jacksonville Business Journal
St. Augustine writer Laura Lee Smith took inspiration for her second book from a building she passes every day: the old ice plant on Liberia St. that now houses St. Augustine Distillery. “It's a very commanding, art-deco building,” she said. “I was ...

The old-fashioned mail-order catalog is making a comeback - Los Angeles Times


Los Angeles Times

The old-fashioned mail-order catalog is making a comeback
Los Angeles Times
Missy Peltz, chief creative officer for Anthropologie, said the retailer has been expanding its digital marketing but realizes that “there is something special about holding a beautiful book of imagery in your hands. And not everyone feels an equal ...

Former Nonpareil editor publishes book on Omaha's cuisine history - The Daily Nonpareil


The Daily Nonpareil

Former Nonpareil editor publishes book on Omaha's cuisine history
The Daily Nonpareil
The 160-page book has been published by The History Press and is available for $21.99 at Barnes & Noble Booksellers and Amazon.com. Within its pages are stories of some of Omaha's well-known establishments, such as Mister C's and The French Cafe.

Children's Book Nearing Publication After Local Author's Death - BethesdaMagazine.com


BethesdaMagazine.com

Children's Book Nearing Publication After Local Author's Death
BethesdaMagazine.com
She went to Winston Churchill High School, then earned a degree in business marketing at the University of Maryland, according to her sister, Lauren. Kathleen French worked for more than 10 years at Leading Authorities, a speakers bureau that her ...

Ten Tips for Autopilot E-book Marketing - Publishers Weekly


Publishers Weekly

Ten Tips for Autopilot E-book Marketing
Publishers Weekly
Marketing is critically important to a book's success, yet time spent on marketing means less time for writing. Here, I share 10 set-and-forget tips to put an e- book's most important marketing on autopilot. These tricks work 24 hours a day to make an ...

Brand New Brand Book - Volume One


Volume One

Brand New Brand Book
Volume One
Brier asks, “or leave them drowning in a sea of marketing debris?” Brier is owner, president, and creative director of DBD International (motto: “Where Brands Defy Gravity and Rise Above the Noise”) in Menomonie. He has clients throughout the United ...

'Deadpool 2' Could Rewrite The Book On Blockbuster Marketing - Forbes


Forbes

'Deadpool 2' Could Rewrite The Book On Blockbuster Marketing
Forbes
In what is a surprise of sorts, 20 th Century Fox is attempting to steal some buzz from the first batch of Justice League reviews by offering the first teaser trailer for Deadpool 2. You can see the trailer for yourself, as it's 80% stand-alone spoof ...
Deadpool's “Wet on Wet” Teaser YouTube
Major Sociological Paradigms: Crash Course Sociology #2 - YouTube YouTube

all 254 news articles »

Sign me up to the SSA's book marketing department - News24


News24

Sign me up to the SSA's book marketing department
News24
But when I finally complete my 3 rd book, I will have the way forward. And it's thanks to Jacques Pauw for discovering the incredible and talented people at the State Security Agency (SSA). Without him South African authors would have continued with the ...

and more »

LargeFriends.com - the best dating site for plus-sized singles!
SuccessfulMatchCentral.com - the best dating site for plus-sized singles!

PreLaunchX

PrimeNews Domain Is For Sale - $5,000 For Enquiries eMail Us

© www.PrimeNews.biz - 2012

home | site map | links