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Book Marketing Information

Book Marketing 101 for the Self-Published Author -- Getting Started


No matter what any publisher or marketing company tells you (even the traditional publishing houses), you, the author, are almost 100% the reason your book will sell.It is your belief, excitement, enthusiasm, and energy that will get a reader excited about buying your book.

The Booklet Journey Opening a New World


1991 was a pivotal year in my life. My professional organizing business was 8 years old.

Creating a Book Poster


Posters can be a great and inexpensive way to promote your book. But don't rush right out until you know the key items to include on your poster.

What's Wrong with the Internet? It Must be Broken!


After months of scouring the internet, I could not put my hands on the 2 million links various search engines said were available to do my book promotions. First, let me say I perceive myself as an intermediate user of the internet, but maybe my perception was misguided as I searched and realized I couldn't put my pointer on the links I wanted.

Marketing Virus - Every Writer Needs to Catch It


For you writers aspiring to greatness, you might need a virus, before you can be great! You need a Marketing Virus. Every unknown writer needs a virus that will spread like the deadliest bug known to man.

Writing a Book's Marketing Plan for Maximum Profit


Much has been written about book proposals. But less has been written about book marketing plans.

4 Questions to Answer Before Contacting a Book Agent


Obtaining agency representation is your first step toward getting profitably published. Most publishers won't even look at unsolicited manuscripts.

How Many Ways Can You License Your Tips Booklet?


You've been thinking about writing a tips booklet. After all, it's shorter, faster, and easier than writing an entire book.

19 Ways to Secure Non-Returnable Book Sales and Sell More Books


Surprisingly, book stores are not always your greatest source of book sales. Most authors and publishers do want their books to be available in all of the book stores, and rightly so.

Five Secrets of Winning Book Proposals


Working in the publishing industry comes with a high expectation, especially from complete strangers. After the causal 'hello' progresses to 'what do you do,' and my answer is 'I am a publisher,' the words, like fairy dust, work magic; and in the eyes of my conversation partner, I'm transformed into a glamorous Advice Goddess-would I mind reading this stranger's book proposal?Cornered in frozen foods at the grocery, black-tie events or at the bus stop, I've been 'pitched' as we say in the business, with such book proposals as: A Cat's Tale of Christmas; Old Testament Aphrodisiacs; Break Out (after being committed to a mental institution by jealous relatives, the story of one man's quest for revenge); and Suck it and See: A Guide to Tropical Fruits.

Plays Well With Others to Become an Instant Author


You wrote a tips booklet. Maybe more than one.

Book Club Sales -- Increasing the Odds


What is a book club sale? It is actually a rights sale or a licensing agreement: you are granting permission to a book club the right to "borrow" your work. You have written a book, and now you are allowing a book club to print and distribute your book to its members.

Does Your Book Cover Pass the "Ignore" Test?


Your book cover is the first impression a potential client has with your book. The book cover design and message will determine if your book will be ignored or bought.

Book Marketing 101


Francine Silverman. Book Marketing from A-Z (InfinityPublishing.

A First Time Authors Publicity Kit Materials


If you're a new author that has been requested to send publicist materials, you may feel left in the dark on what to send. Here's a list of the usual items.

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Book Marketing - Google News

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The old-fashioned mail-order catalog gets a new lease on life - Los Angeles Times


Los Angeles Times

The old-fashioned mail-order catalog gets a new lease on life
Los Angeles Times
Missy Peltz, chief creative officer for Anthropologie, said the retailer has been expanding its digital marketing but realizes that “there is something special about holding a beautiful book of imagery in your hands. And not everyone feels an equal ...

How marketing shaped Thanksgiving as we know it - Hot Springs Sentinel


Washington Post

How marketing shaped Thanksgiving as we know it
Hot Springs Sentinel
When Sarah Josepha Hale, the editor of Godey's Lady's Book, first advocated for Thanksgiving as a national holiday in 1846, she argued that it would unify the country. In our research, my colleagues and I have been able to show that Hale's vision for ...
How advertising shaped Thanksgiving as we know it Washington Post

all 743 news articles »

Former Nonpareil editor publishes book on Omaha's cuisine history - The Daily Nonpareil


The Daily Nonpareil

Former Nonpareil editor publishes book on Omaha's cuisine history
The Daily Nonpareil
The 160-page book has been published by The History Press and is available for $21.99 at Barnes & Noble Booksellers and Amazon.com. Within its pages are stories of some of Omaha's well-known establishments, such as Mister C's and The French Cafe. There ...

Adrian Tatum Releases Landmark Book Get 25x More Leads, a Guide to SEO and How to Attain Online Success - Digital Journal


Adrian Tatum Releases Landmark Book Get 25x More Leads, a Guide to SEO and How to Attain Online Success
Digital Journal
To help a business and their marketing team make the most of their business and make sure that they have a good online presence, Basmark SEO London CEO has published a book with tips and information on the best search engine optimisation practices. The ...

and more »

Why turkey, cranberry sauce and pumpkin pie? Marketing. - Houston Chronicle


Houston Chronicle

Why turkey, cranberry sauce and pumpkin pie? Marketing.
Houston Chronicle
When Sarah Josepha Hale, the editor of Godey's Lady's Book, first advocated for Thanksgiving as a national holiday in 1846, she argued that it would unify the country. In our research, my colleagues and I have been able to show that Hale's vision for ...

and more »

Ten Tips for Autopilot E-book Marketing - Publishers Weekly


Publishers Weekly

Ten Tips for Autopilot E-book Marketing
Publishers Weekly
Once the author earns the reader's trust with one book, price is less of a factor. 10. Always Release with a Preorder. Books released as preorders sell more copies because preorders enable more effective book marketing. Much of this benefit is on ...

Brand New Brand Book - Volume One


Volume One

Brand New Brand Book
Volume One
While writing, Brier searched amazon.com for books about branding, which yielded more than 8,000 results. “Will your brand's message engage your audience in 8 seconds?” Brier asks, “or leave them drowning in a sea of marketing debris?” Brier is owner ...

'Deadpool 2' Could Rewrite The Book On Blockbuster Marketing - Forbes


Forbes

'Deadpool 2' Could Rewrite The Book On Blockbuster Marketing
Forbes
In what is a surprise of sorts, 20 th Century Fox is attempting to steal some buzz from the first batch of Justice League reviews by offering the first teaser trailer for Deadpool 2. You can see the trailer for yourself, as it's 80% stand-alone spoof ...
Deadpool's “Wet on Wet” Teaser YouTube
Deadpool 2 | Official HD Deadpool's "Wet on Wet" Teaser | 2018 YouTube

all 254 news articles »

Sign me up to the SSA's book marketing department - News24


News24

Sign me up to the SSA's book marketing department
News24
Anyone who has published in South Africa knows how difficult it is to get books out there. With a limited market and a discerning readership, authors need to employ all sorts of ideas in order to make sales. I know this because I have published and ...

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