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Book Marketing Information

Book Signings Are Pure Gold


So you've written a book, had it published by a publishing company and you are now facing the dreaded book signing or book launch. Your palms sweat at the thought of facing droves of people and actually having to talk to them.

Authors Should Be Optimistic


A client wrote me recently and asked what I thought of his using a publicist to promote his book - to the tune of $4,000 per month. In my usual blunt fashion, I responded by telling him most self-published books never sell more than 100 copies, that 2000 sales is considered excellent in the industry and that the number of people who sell between 50,000 and 100,000 can probably be counted on one hand.

Colour and Book Covers - What You Should Know if Youre Self-Publishing


Color is tricky at the best of times. If you want exact color management (such as a particular shade of blue for a university logo) you really should use something called spot color.

Five Tips To Consider When Choosing A Publisher


Choosing a publisher probably seems like a complicated task, however, you may find the process somewhat less challenging if you consider the following five suggestions.Research the legitimacy of your prospective publishers.

Your Book Marketing Plan - Winning Strategies and Tips


Many authors hit a roadblock when it comes to putting together and implementing a book marketing plan. You know you need to have one, you have a vague idea of what it needs to include, but pulling it all together into a step-by-step plan of attack is not nearly as easy as it sounds.

Ready, Set, Go Sell Your Book In The Real World!


We hear a lot these days about more books actually being sold 'outside' the traditional bookstore. Think about it.

Marketing for Writers When Writing Just Isnt Enough


Many writers write for the experience. Others dream of having a number one best seller.

How to Grab the No.2 Spot on Amazon for Advance Book Sales


When my first book was published way back ten years ago, I thought that was it.I reckoned I'd never write another one.

Plain Speaking - 4 Secrets For Getting Your Book Purchased


What can be more infuriating to a potential purchaser of a non-fiction book than chapter headings which give no clue as to their contents? After all, if someone is looking in the non-fiction section of a book store, it implies they want facts, not a fancy and "clever" table of contents! Here are 4 sure-fire ways to make your text grab the reader's attention:1. Make sure the text on the front and back covers is compelling.

Speaking for a Publication


Why write a book and get attention and loads of contacts?Expertise can sometimes be defined by the articles, columns, responses and books you write. It does not take a lot of effort to write the articles and columns but it does take effort to write a book.

How To Get The Most From Your Free eBooks Marketing Campaign


First, your ebook needs to have an attractive title.The title should grab the attention of your intendedtarget audience.

Book Marketing 101 - Setting up Author Events and Book Signings -- Get the Most from Book Publicity


We all have at one time or another had the fantasy of our books being absolutely indispensable to readers - and that our genius is immediately recognizable even without the benefit of creating awareness or self-promotion. Well, for some very famous authors this may be true - but then again, publishers still spend millions of dollars promoting even the greatest writers' books.

Book Marketing 101- Book Publicity for Authors -- Creating a Book Publicity Campaign


Publicity is that elusive thing that can make or break your book - in all sorts of ways! Learning to promote you and your book is something that can take a bit of "re-training" for most new authors (and many old-timers too). Publicity is really all about selling your idea (and you), but all too often the word "selling" brings up images of polyester clad used-car salesmen, telemarketers, and strong-arm sales strategies that do nothing but alienate your intended customer.

Self Publishing Success Starts With Marketing


Self-publishing is not for the faint of heart. The publication process is lengthy, involves a considerable number of detailed, administrative tasks and can be expensive.

Are You Ready For The Publishing Revolution?


Writing has traditionally been considered a solitary craft. You wrote you article or book in seclusion.

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Book Marketing - Google News

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Storiad: a new digital chapter for the book industry - The Sociable


The Sociable

Storiad: a new digital chapter for the book industry
The Sociable
To modernize book marketing, Storiad has combined the essential aspects of a successful campaign with an easy-to-use platform. It allows authors and publishers immediate access to campaign planning, market research, budgeting, professional networking, ...

Local author inspired by St. Augustine Distillery building talks new book, writing in Jax - Jacksonville Business Journal


Jacksonville Business Journal

Local author inspired by St. Augustine Distillery building talks new book, writing in Jax
Jacksonville Business Journal
St. Augustine writer Laura Lee Smith took inspiration for her second book from a building she passes every day: the old ice plant on Liberia St. that now houses St. Augustine Distillery. “It's a very commanding, art-deco building,” she said. “I was ...

The old-fashioned mail-order catalog is making a comeback - Los Angeles Times


Los Angeles Times

The old-fashioned mail-order catalog is making a comeback
Los Angeles Times
Missy Peltz, chief creative officer for Anthropologie, said the retailer has been expanding its digital marketing but realizes that “there is something special about holding a beautiful book of imagery in your hands. And not everyone feels an equal ...

Former Nonpareil editor publishes book on Omaha's cuisine history - The Daily Nonpareil


The Daily Nonpareil

Former Nonpareil editor publishes book on Omaha's cuisine history
The Daily Nonpareil
The 160-page book has been published by The History Press and is available for $21.99 at Barnes & Noble Booksellers and Amazon.com. Within its pages are stories of some of Omaha's well-known establishments, such as Mister C's and The French Cafe.

Children's Book Nearing Publication After Local Author's Death - BethesdaMagazine.com


BethesdaMagazine.com

Children's Book Nearing Publication After Local Author's Death
BethesdaMagazine.com
She went to Winston Churchill High School, then earned a degree in business marketing at the University of Maryland, according to her sister, Lauren. Kathleen French worked for more than 10 years at Leading Authorities, a speakers bureau that her ...

Ten Tips for Autopilot E-book Marketing - Publishers Weekly


Publishers Weekly

Ten Tips for Autopilot E-book Marketing
Publishers Weekly
Marketing is critically important to a book's success, yet time spent on marketing means less time for writing. Here, I share 10 set-and-forget tips to put an e- book's most important marketing on autopilot. These tricks work 24 hours a day to make an ...

Brand New Brand Book - Volume One


Volume One

Brand New Brand Book
Volume One
Brier asks, “or leave them drowning in a sea of marketing debris?” Brier is owner, president, and creative director of DBD International (motto: “Where Brands Defy Gravity and Rise Above the Noise”) in Menomonie. He has clients throughout the United ...

'Deadpool 2' Could Rewrite The Book On Blockbuster Marketing - Forbes


Forbes

'Deadpool 2' Could Rewrite The Book On Blockbuster Marketing
Forbes
In what is a surprise of sorts, 20 th Century Fox is attempting to steal some buzz from the first batch of Justice League reviews by offering the first teaser trailer for Deadpool 2. You can see the trailer for yourself, as it's 80% stand-alone spoof ...
Deadpool's “Wet on Wet” Teaser YouTube
Major Sociological Paradigms: Crash Course Sociology #2 - YouTube YouTube

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Sign me up to the SSA's book marketing department - News24


News24

Sign me up to the SSA's book marketing department
News24
But when I finally complete my 3 rd book, I will have the way forward. And it's thanks to Jacques Pauw for discovering the incredible and talented people at the State Security Agency (SSA). Without him South African authors would have continued with the ...

and more »

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